

- Location
- Vancouver, British Columbia, Canada
- Bio
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Did you know that in Canada, 58% of food produced is wasted, and avoidable food waste is worth $49 billion annually?
And that reducing food waste is the number 1 solution to fight climate change?BetterTable.ca is the unique combination of ingredients to improve your bottom line while reducing food surplus.
For hotels and restaurants, we offer food waste expertise, technology, and a certification program to improve financial and sustainability performance.More info: www.BetterTable.ca
- Companies
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Vancouver, British Columbia, Canada
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- Categories
- Communications Marketing strategy Media Hospitality, tourism & culinary arts
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Recent projects

Data Analysis for a food sustainability consulting company
>> Objectives of the project: List top 5 recommendations Rethink2gether can implement to improve SEO / web traffic List top 5 recommendations Rethink2gether can implement to generate more leads Suggest targets for top KPIs >> Skills you'll develop: Data Analysis Business Insights Applying tools to improve the company >> Tools you'll use: Project management tools: Databox, Google Analytics, Google Sheets/Doc/Drive, Asana, Slack, Zoom

Research & Grant writing to boost sustainability in tourism & hospitality
>> Objectives of the project: Analyze available grants for BC hospitality and tourism businesses to be more sustainable List top 3 grants BetterTable.ca should apply for and why Apply for 1 grant to boost sustainability to hospitality and tourism management decisions >> Skills you'll develop: Conducting research Writing Grants Applying appropriate tools and frameworks to solve problems in the areas of leadership, finance and sustainability >> Tools you'll use: Project management tools: Google Sheets/Doc/Drive, Upbase, Google Meet

Social Media Marketing for a food sustainability consultancy
This project is best suited when it is possible to do 3 x 80 hours (project in 3 steps) >> Objectives of the project: STEP 1: Publish 8 blog articles in Wordpress targeted to the hospitality industry STEP 2: Create social media content for the next 3 months (photo, video, text) STEP 3: Automate social media posting, track KPIs to analyze performance, suggest ways to improve strategy >> Skills you'll develop: Social Media Management, Content Marketing, Copywriting, Graphic Design, Creative Thinking, Automation, Startup >> Tools you'll use: Social media tools: LinkedIn, Instagram, YouTube, Medium, Wordpress (blog) Automation tools: Canva, Hellowoofy, Facebook Business Manager Project management tools: Google Sheets/Doc/Drive, Asana, Slack, Zoom

Market Research for a food sustainability consultancy
>> Objectives of the project: Conduct a primary market research targeted to Canadian hotels Enhance the quality of the decision making of Rethink2gether marketing activities to help the hospitality industry reduce food costs >> Nature of the work to complete: Identify and list 10 best practices to conduct a primary market research that will be included in a business plan (Futurpreneur template) Suggest a survey in 7 questions that will help Rethink2gether understand how hotels currently reduce food costs Identify a list of min 100 contacts working in the hotel industry in Canada, using LinkedIn Sales Navigator - Industry: Hospitality - Location: Canada - Job title: #1: General Manager ; #2: Director of Food & Beverage / Director of Operations ; #3: Executive Chef / Head Chef Identify the email and/or phone with tools like Voila Norbert Send survey by email to get feedbacks Also possible: conduct interviews (telephone or face-to-face) Analyze survey data and provide strategic recommendations for business development >> Expected deliverables: 20 feedbacks from hotel professionals: General Manager ; Director of Food & Beverage / Director of Operations ; Executive Chef 1 document analyzing the market research conducted with key insights >> Skills you'll develop: Market Research, Business Development, SWOT, Business Strategy >> Tools you'll use: Google Sheets/Doc/Drive, Typeform, Zoom